Providence Healthcare Foundation
Providence Healthcare Foundation

Thank you Rexall: Celebrating a longstanding partnership with Providence Healthcare Foundation on Grandparents Day

TORONTO – September 9, 2020 – Over the years, Rexall has supported Providence Healthcare Foundation by jointly hosting Grandparents Day, an annual awareness event established to benefit seniors. In 2017, the retail pharmacy chain generously offered to match every dollar fundraised, up to $25,000, each year until 2020. To date, Rexall has donated $100,000 to the Foundation’s Hope Starts Here campaign, thereby making healthcare transformation possible.

"Rexall has been a partner with Providence Healthcare for the past four years, and we are most grateful for their support and commitment,” said Nicole Nakoneshny, Interim CEO, Providence Healthcare Foundation. “This year, our healthcare systems and communities have been impacted like never before. COVID-19 has shown us just how precious our health is, and has shone a spotlight on senior care. Thanks to organizations like Rexall,we can provide much-needed support to ensure the well-being of our patients, residents and staff and we are truly grateful to Rexall for its tremendous contribution to our work here at Providence."

The $16 Million Hope Starts Here campaign, which started in 2011 and concludes this year, set out to transform Providence Healthcare. The campaign targeted a physical remodel of the hospital as well as brought new practices and processes for staff to provide the best care experiences possible for patients. The three key priorities of the campaign included Transformation by Design, Knowledge Centre, and Palliative Care Redefined.

Rexall’s contribution to this critical campaign helped create lasting and meaningful impact at Providence Healthcare, in so many ways. Two potent examples include Rexall’s funding of Transformation by Design; rehabilitating patients at Providence relieves pressure on overburdened acute care facilities - our success in returning patients to their lives sooner and in a more cost effective manner, has proven the merits of our model.

Secondly, funding The Knowledge Centre has had an immediate impact on our 1,200 professional staff and 350 volunteers, as well as 1,000 students and medical residents who train at Providence every year. With Rexall’s support, we have invested in our people – our caregivers!

Given the disproportionate impact of COVID-19 on senior populations, this year’s Grandparents Day celebration is more important than ever. In past years, the event was held in-person at Providence Healthcare, however, for this year’s Grandparents Day, Rexall will be engaging in a digital celebration of seniors, a safe and fun solution for all.

Grandparents Day will be commemorated on Sunday, September 13, 2020, where we will be celebrating the impact grandparents have had in our families and community, and a truly special partnership with our friends at Rexall. For this fourth and final year, Rexall will be providing giveaways to Providence Healthcare staff and residents in long-term care, as well as providing discounts to our Healthcare Heroes at nearby stores.

Stories and photos highlighting what your grandparent(s) mean to you can be posted on the Foundation's official Facebook page with the hashtag #WeLoveGrandparents.

To learn more about how Providence Healthcare is celebrating Grandparents Day or to make a donation, please visit


About Providence Healthcare Foundation

Since 1987, Providence Healthcare Foundation has worked with generous donors and the community to raise essential funds for Providence Healthcare, a leader in providing rehabilitation, palliative care, long-term care and community programs in Toronto. Within our care, adults of all ages rehabilitate after strokes, orthopedic surgery, lower limb amputations or other complex medical conditions associated with aging.